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Selected work

About

.amplify

we offer management and publicity services to high profile and, or, up coming talent

.create

we will connect you with the world’s best writers, producers, remixes and all required to create a world class album or music project. In addition we create original work for visual projects, including photo and video shoots for high profile artists or the up and coming. We are also beginning to offer creative direction for pop artist live performance.

in addition we have begun work on a forthcoming political think tank.

 

.biography


Director Alex Mullen has collaborated with some of the world’s most successful entertainment artists for over a decade. He has created PR campaigns and/or collaborated on projects for talent and organisations such as Caroline Flack, Dannii Minogue, One Direction, Tina Arena, Olly Murs, Kelly Rowland, Ant and Dec, Alexandra Burke, Fearne Cotton, Hillary Duff, Darren Hayes, Roger Sanchez, Matt Cardle, Eden xo, War Child, BBC, ITV, SKY, SYCO Entertainment, SONY, deconstruction, PWL, Virgin and The X Factor brand among others. He has art directed editorials for Harpers Bazaar, tmrw, 1883 and FAULT; edited liner notes for Kylie’s iconic ‘Showgirl Tour’ book as well as contributing material for her ‘Kylie’ coffee table tome; produced music videos and directed promotional imagery for television shows and music releases. He has three new books coming soon, his debut as an author.

AlphaOmega Records, a subsidiary of .apmmedia, is a brand new indie music label offering A&R, art direction, video concepts, remixes and much more. It works alongside Absolute Records for worldwide distribution. It has already released its first successful project, with new releases and artist development on the way.

AlphaOmega’s debut music release, The Question EP, by American artist Eden xo featured a body of work A&R’d at the label with writers and producers best known for their work with Lana Del Rey, Robyn, Bjork, Lewis Capaldi, Jess Glynne, Madonna and Kylie Minogue. Remixes by Just Kiddin, Pink Panda and F9 exploded all over the world, with club royalty Guetta and Tiesto endorsement.  playing them from New York, London, Los Angeles, Ibiza to Melbourne. From the underground, to the commercial UK club charts. From Beats1 to BBC Radio 2 and streaming hitting phenomenal numbers, our debut release has set an exciting scene for our second project which is already underway.

Kind words

Alex Mullen is one of the best connected Showbiz PRs in the industry. He has years of experience working with A-list names across film, TV and music. He lives his job and cares passionately about clients – everything you want in a rep.

Dan Wootton, Former Associate Editor of The Sun Showbiz, now GBNEWS

Alex is an exemplary PR. He puts the client first and always delivers against clearly defined objectives and goals. He is personable, professional and combines great creativity with strategic thinking.

Chris Aylott, Head of Marketing, Entertainment & News at Sky

Alex is great to work with – he brings thoroughly researched story ideas and pitches celebrities that we genuinely do want to work with. There’s never any hard sell with Alex and he’s realistic about what we can both get out of collaborations.

Clare Geraghty, You Magazine/Mail On Sunday

I wanted to say a massive thank you for all the hard work over the last few months. All the campaigns have been brilliant, the buzz is insane and that is all your work.

Caroline Flack

Alex has always been a reliable, affable celebrity PR, I would have no hesitation in recommending him.

Rosie Nixon, Editor at Hello

Alex is a fantastic publicist who i had the pleasure to work with on a number of projects. His creative flair, relationships with the press and ability to work closely in a team is second to none!

Sarah Banbury, ITV

Contact

PA: Jemma Gabriel

Tel: +44 203 918 6179

Email: alex@apmullen.com